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Where are all the Gardener's Idea Books going?


Reaching 800,000 Consumers

The national campaign consumers will see in their magazine this spring season will feature the national combination for the year.  The national combination will also be featured prominently in our Gardener's Idea Book —which is sent to each consumer who responds to our advertising campaign. Last year 600,000 idea books were sent to gardeners throughout the US and Canada, in addition to being shared at gardening presentations, Master Gardener’s meetings, and at many other gardening events, and we plan to share nearly 800,000 copies this year. Be sure to order the plants you’ll need to create the next national recipes for spring. Also check out our national recipes from previous years—that consumers loved.

The 2024 Gardener's Idea Book features the 2024 National Recipes and Plants of the Year.  View the complete list of varieties here: 2024 Gardener's Idea Book Plant List. View this year's version of the Gardener’s Idea Book Download PDF.  

2024 Online Flipbook




United States: Click on the map below to see your state and to seach by zip code.





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